• Geolocation-based Property Search App

  • Project Date

    August 2017

Client: Personal Project

Project: Geolocation-based property search app

Birth of the Idea

This was an idea that came to me based on lived experiences and which
I shared with two of my best friends, Francis Pujols and Edward Pérez—focused on the real estate market in the Dominican Republic
and other countries.

Problem to Solve

10,000,000 million inhabitants, of which only 30% have their own home, made us consider creating a better home search method.
After having our first data, we decided to confirm that it really is a necessity for users by conducting an interview process:

The result:

  • 52% move 1 or 2 times a year
  • 18% do their search by walking, looking for signs of houses for rent
  • 52% use the Internet without a specific website
  • 84% The project seems functional
  • 87% believe that features are functional

Disadvantages of finding a property in a specific area

  • Users normally have to scroll in search of signs that indicate
         that the house is for rent or sale
  • Use your minutes to call the seller or tenant to ask for a price
  • Wait for the availability of the tenant or seller to see the house
         and determine if you are interested

There are no effective ways to promote a property for rent or sale
in the Dominican Republic

  • Tenants and sellers usually have to put signs on the houses
         or pay for advertising in newspapers or other media
  • Tenants take a long time to find
  • Waste of time showing the house to people who are not interested
         in the end 


Public from 18 to 65 years old or older.

Low Fidelity Wireframe

Project Goals

  • Our main challenge is the lack of financial resources to make
         This idea a reality in order to help common users find a property
         easily and without frustration
  • Facilitate the moving process, and request services focused
         on the real estate sector, and be the number one innovative
         PropTech entrepreneur in the world real estate market
  • Being an idea of a profitable business model. “The idea
         is still in the works



  • Mevii
  • emarket
  • corotos
  • superhouses
  • Mr Home
  • mobile app
  • indominican


  • airbnb
  • Trulia
  • Realtor
  • NeighborhoodScout

Implemented Tools

  1. Figma
  2. InVision
  3. Adobe Illustrator
  4. Adobe Photoshop

Design Process

  1. Market Research
  2. User Surveys
  3. Mood Board
  4. User Flow
  5. Low-Fidelity Wireframe
  6. Mid-Fidelity Wireframe
  7. Logo Design
  8. Visual Design
  9. Prototype

Visual Design

My Experience

Thanks to my friends Francis Pujols and Edward Pérez, I learned
the processes that must be carried out in UX/UI design.

For the first time, we worked together in conducting surveys to choose
the name of the app, user flow, user stories, low-fidelity wireframe,
InVision prototype, and high-fidelity wireframe. I was in charge
of designing the 3doors logo and doing a refresh to the app’s screen design,
taking as a reference the initial design that my friend Francis Pujols
worked on.

Timeline 3doors

The Outcome

We felt joy was great in us when we saw for the first time the advanced project at the level of logo design, app, and registration of a company called “Galápagos Studio,” with which we intend to give life in the future,
and other ideas for mobile apps.